Books

Our new book – Predictable Prospecting – is here! Published by McGraw-Hill.


 

Predictable Prospecting dives further into assembling, activating and optimizing the top of the sales pipeline.

If you’re new to business development and don’t have a copy of Predictable Revenue, start here for instruction on how to add qualified opportunities to your pipeline.

Learn how to:

  • Create a prospect blueprint of your ideal customer(s)
  • Assemble ideal prospects into a list
  • Avoid common mistakes made while establishing contact with them
  • Create a system for keeping track of where they are, and what you need to do next
  • Measure your success!
  • Document your system so others can learn from you
  • Blend other forms of prospecting into your system to maximize all sales channels

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